Wednesday, August 27, 2008

Was There Subliminal Advertising At The Olympics?


Visa

Hersheys

Adidas

31 comments:

Anonymous said...

no

Anonymous said...

I reckon 'yes'

Anonymous said...

no, the "adidas" symbols on the heads far outdate the adidas logo. DURRRRRRR

Anonymous said...

Who cares.
Vinny - really like your pennies ads.
Scamp - post them instead of this tripe.

Gooze said...

Oh yeah, this stuff is everywhere in New York.

Saw a dog curl one out the other day... could swear he dropped it into the shape of a Nike Swoosh.

Mark said...

I also remember seeing the word 'speedo' on Tom Daley's swimming trunks... shocking!

50p aka kappa, ryan air, dell, swatch, greggs, heart fm, and said...

Do you have too much time on your hands?

This is like that couple having sex in the ice cube scandal that Vance Packard goes on about in 'Hidden Persuaders' but i don't see anything

Brett said...

If it was there, and you didn't notice, it's had it desired effect hasn't it?

Obviously it wasn't good enough. It's the stuff I didn't see that worries me. Now where did I put the tin foil?

jpandtem@googlemail.com said...

the saudi's re-recorded their national anthem in time for the games. if you rewind the award giving ceremony on your sky plus, all that can be heard is a heavily accented voice telling the west to keep making everything out of oil

Anonymous said...

pmsl at the heshey one.

nailed on that.

facu said...

nah. it´s like bigfoot.

Anonymous said...

I think Paula Radcliffe was advertising Tampax cos her career is going through a bad period

Todd said...

How about your very own Johnnie Walker, Scamp? It comes in Blue, Green, Gold, Black and Red - the exact same colours as the Olympic rings.

Coincidence? I think not.

rhayter said...

Cobblers.

Anonymous said...

rhayter...
are you the very same richard hayter who comments on every ad on brand republic?

Tom Morton said...

No.

Subliminal advertising is a daft conspiracy theory that sprang from an unsubstantiated point in The Hidden Persuaders.

People outside the industry love to look for it because they think advertising is an ingeniously, fiendishly clever conspiracy against a defenceless population, like Mugatu trying to brainwash Derek Zoolander to kill the Prime Minister of Malaysia.

The truth is that adland is less conspiratorial and the public are much smarter.

Clients find it hard enough to get a packshot in to most ads. Imagine how hard they'd find it to get subliminal messages in.

Anonymous said...

SCAMP : i have an important question : why is it so hard to hard to get into this industry when the majority of the advertising out there is terrible! and how companies contradict themselves by wanting exceptional creative work in students books but turn out dribble themselves?

Anonymous said...

That's because getting in is usually down to the creative director loving it. Staying in is usually down to the client loving it.

Anonymous said...

subliminal advertising worked in 'don't mess with the zohan'

man i want some fizzy bubbly right now

Anonymous said...

Absolutely not, mind you I was too busy to notice as I was admiring my new adidas trainers that I'd bought using my credit card whilst chewing on the last of some delightful chocolates I'd happened to treat myself to.

windo said...

after watching the trailers before "tropic thunder" i want some booty sweat right now.

http://www.youtube.com/watch?v=38qTqp9cWbw

Anonymous said...
This comment has been removed by a blog administrator.
Adam said...

no

Anonymous said...

NO

Anonymous said...

Yes, but also no.

Rob Mortimer said...

Most of these are tenuous at best.
I prefer the Phelps got silver theories.

Anonymous said...

I didn't notice it while watching the games and I haven't used a visa card yet. also haven't had the urgent desire to purchase any adidas or -yuck- actually eat hershey's chocolate. that stuff still is vile.

so no.
and just in case I should have writte yes - well, it didn't work.

Anonymous said...

Hi Scamp. Sorry if I'm contravening your new rules by going off topic, but I wanted to know what people thought of the new Marmite print campaign:

http://www.brandrepublic.com/Campaign/News/841415/DDB-Marmite-campaign-continues-love-hate-theme/

It seems like a dead cert for awards etc.

But isn't it just Merrydown?

(Feel free to remove this for being off topic).

Anonymous said...

Yes the new Merrymite ads look very familiar. Maybe DDB did't know about the Mrrydown campaign cos they've all been on another planet the past 5 years?

Anonymous said...

the reason i don't believe in subliminal advertising is that no fucking client in the world would buy it.

andrea said...

The first one reminded me of the Unilever logo, not of Visa, sadly