Thursday, January 11, 2007

Wieden & Kennedy have pulled it off YET AGAIN

What would I do if the Old Spice brief landed on my desk?

Burst into tears, probably.

This is what W&K did with it.

Brilliant.

6 comments:

Anonymous said...

er, think it was wieden and kennedy that pulled this one off.

Scamp said...

Whoops, you're right. I've corrected it, thanks for pointing out

Anonymous said...

I like the fact that you've picked up on this one. Old Spice's campaign before they shifted the account was taking on a very Lynx/Axe approach.

Rob Mortimer said...

Brilliant.
Somehow both understated and overstated at the same time.

Anonymous said...

I especially love the extra extra long painting and symmetrical room layout!

Acemalaysian said...

I especially love the extra extra long painting and symmetrical room layout!